CAREER PORTAL

Marketing Brand Specialist

Marketing Brand Specialist needed for a contract opportunity with Yoh’s client located in San Mateo, CA (Remote)

Marketing Brand Specialist | Global Games Marketing
Job Details
Duration: Est 10 months
Schedule: Remote position must travel to San Mateo, CA once a quarter.
Location: San Mateo, CA (The role is remote)
Pay Rate:$42 per hour (Max)
Hours: 8:00AM-5:00PM
Reporting to: Brand Manager, Global Games Marketing Team.
 
Overview

• Searching for a Marketing Brand Specialist to join the global brand marketing team.
• This role will be responsible for tactical support and execution of marketing and commercial activities for upcoming games across multiple devices and platforms.
• The position requires high levels of organization, collaboration, and communication.
• Applicants for this position should be highly organized, adaptive, and self-sufficient professionals who have the desire to develop expertise in the planning and execution of global marketing campaigns.

 
Job Description

• Works on the planning and implementation of projects that support the marketing function.
• Interacts directly with product managers to identify new marketing opportunities, prepares regular marketing activity reports and responds to questions from the sales organization.
• Works individually or with a team in recommending action, scheduling and planning projects, estimating cost and managing projects to completion.
• May identify, evaluate and recommend marketing opportunities consistent with product line objectives; provides pre- and post-sale marketing support to distributors, OEMs and resellers; and supports public relations through researching, writing and editing press releases.
• Responsibilities may also include coordinating trade show activities, website development, developing future e-commerce strategies, and tracking of marketing campaigns to evaluate results and provide recommendations for future marketing promotions
• Knowledge: A seasoned, experienced professional with a full understanding of area of specialization; resolves a wide range of issues in creative ways. This job is the fully qualified, career-oriented, journey-level position.
• Complexity: Works on problems of diverse scope where analysis of data requires evaluation of identifiable factors. Demonstrates good judgment in selecting methods and techniques for obtaining solutions.
• Networks with senior internal and external personnel in own area of expertise.
• Supervision: Normally receives little instruction on day-to-day work, general instructions on new assignments.
• Experience: Typically requires 3-5 years of related experience.

 
Responsibilities

• Asset Management and Coordination: Brief in global tactical plans and assets for development and localization, working with internal and external creative and media agencies. Track development, feedback, and audit assets prior to distributing to Global Marketing, Global Horizontal Teams, Territory Marketing Teams, and internal digital asset management system.
• Global Compliance Reviews: Manage global asset submissions to international and local review teams, as well as compliance groups for feedback and clearances. Manage ESRB and Legal reviews of assets. Collate and return collective feedback to stakeholders.
• Storefront Coordination: Work with Global Brand Managers to manage and audit storefront updates and optimization across PS5 and PC, including asset management, copy updates, and storefront merchandising in partnership with platform teams for game updates and promotional activities.
• Integrated Marketing Collaboration: Work closely with internal horizontal teams to develop and review marketing tactics to support the Games Marketing strategy and live service season campaign, including media, social, CRM, and retail channels.

 
Requirements:

• Experience working across multiple teams and stakeholders to gather, reconcile, and summarize feedback.
• Experience and understanding of basic business operations and marketing principles with critical thinking and prioritization skills.
• Experience contributing to and/or leading go-to-market campaigns.
• Experience working with creative and media agencies is preferred.
• Maintain confidentiality with privileged information.
• Excellent collaboration skills, working well with others in high-pressure environments.
• Excellent written and verbal communication skills. Experience presenting to partners at multiple levels and ability to distill information into clear plans and actions.
• Excellent organizational skills.
• Ability to concurrently manage multiple projects in different stages and drive to completion under self-direction. Strong tracking and follow-up skills.
• Deep knowledge of games on multiple platforms including live service and mobile games preferred
• Passion for marketing, gaming, and video game culture.

 
Related experience/education:

• 2+ years of business and/or administrative experience. Marketing experience preferred.
• Minimum bachelor’s degree in business administration or equivalent.

Estimated Min Rate: $40.00
Estimated Max Rate: $42.00


What’s In It for You?
We welcome you to be a part of the largest and legendary global staffing companies to meet your career aspirations. Yoh’s network of client companies has been employing professionals like you for over 65 years in the U.S., UK and Canada. Join Yoh’s extensive talent community that will provide you with access to Yoh’s vast network of opportunities and gain access to this exclusive opportunity available to you. Benefit eligibility is in accordance with applicable laws and client requirements. Benefits include:

• Medical, Prescription, Dental & Vision Benefits (for employees working 20+ hours per week)
• Health Savings Account (HSA) (for employees working 20+ hours per week)
• Life & Disability Insurance (for employees working 20+ hours per week)
• MetLife Voluntary Benefits
• Employee Assistance Program (EAP)
• 401K Retirement Savings Plan
• Direct Deposit & weekly epayroll
• Referral Bonus Programs
• Certification and training opportunities

Note: Any pay ranges displayed are estimations. Actual pay is determined by an applicant's experience, technical expertise, and other qualifications as listed in the job description. All qualified applicants are welcome to apply.

Yoh, a Day & Zimmermann company, is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

Visit https://www.yoh.com/applicants-with-disabilities to contact us if you are an individual with a disability and require accommodation in the application process.

For California applicants, qualified applicants with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. All of the material job duties described in this posting are job duties for which a criminal history may have a direct, adverse, and negative relationship potentially resulting in the withdrawal of a conditional offer of employment.