Hybrid-Media/Marketing Research Analyst

Category: Advertising, Arts and Media

Employment Type: Contract

Reference:  BH-388181

Hybrid-Media/Marketing Research Analyst  needed for a  contract  opportunity with Yoh’s client located in Atlanta, GA.
The Big Picture – Top Skills Should You Possess:

  • Bachelor’s degree required
  • Minimum of one (1) to two (2) years relevant work experience in Media Research, Market Research, Consumer Insight, or related field.
  • Solid research, analytical, critical thinking, and problem-solving skills.
  • Hybrid Schedule
  • Pay Range: $30 - $35/hr; depending on experience
What You’ll Be Doing:
  • Provide research support and recommendations, with the help of the team, for Senior Executives and other business groups.
  • Provide expertise on competitive trends and the changing television landscape with ad-hoc reports on landscape and competitive viewing.
  • Assist in production of daily, weekly, and monthly reporting needs for the brands, as well as competitive networks, across linear and streaming.
  • Work with the team to manage a community of panelists who take surveys about programming, marketing, and media behaviors and help develop best practices for the community.
  • Interface with teams across the company including Research, Finance, Strategy, Marketing, Digital, and more to answer brand-impacting
  • Communicate data and insights in meetings, strategy sessions, emails, and presentations.
What You Need to Bring to the Table:
  • Bachelor’s degree required
  • Minimum of one (1) to two (2) years relevant work experience in Media Research, Market Research, Consumer Insight, or related field.
  • Solid research, analytical, critical thinking, and problem-solving skills.
  • Ability to synthesize information and research data to "tell a story“ with action-oriented implications.
  • Ability to work in a fast-paced high-pressure environment without sacrificing accuracy and attention to detail.
  • Strong interest in understanding consumer behavior, TV, media, and/or entertainment industries.
  • Proficient with Excel and PowerPoint. Will spend a lot of time manipulating data.
Bonus Points! Otherwise Known As Preferred Qualifications:          
  • Knowledge of Nielsen data and systems; Npower, Star Media, Lake5; ComScore a plus
  • Experience with survey design, programming, and analysis; community and panel management a plus and experience with Alida a plus.
Opportunity is Calling, Apply Now!
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Estimated Min Rate: $30.00
Estimated Max Rate: $35.00


What’s In It for You?
We welcome you to be a part of the largest and legendary global staffing companies to meet your career aspirations. Yoh’s network of client companies has been employing professionals like you for over 65 years in the U.S., UK and Canada. Join Yoh’s extensive talent community that will provide you with access to Yoh’s vast network of opportunities and gain access to this exclusive opportunity available to you. Benefit eligibility is in accordance with applicable laws and client requirements. Benefits include:

  • Medical, Prescription, Dental & Vision Benefits (for employees working 20+ hours per week)
  • Health Savings Account (HSA) (for employees working 20+ hours per week)
  • Life & Disability Insurance (for employees working 20+ hours per week)
  • MetLife Voluntary Benefits
  • Employee Assistance Program (EAP)
  • 401K Retirement Savings Plan
  • Direct Deposit & weekly epayroll
  • Referral Bonus Programs
  • Certification and training opportunities

Note: Any pay ranges displayed are estimations. Actual pay is determined by an applicant's experience, technical expertise, and other qualifications as listed in the job description. All qualified applicants are welcome to apply.

Yoh, a Day & Zimmermann company, is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

Visit https://www.yoh.com/applicants-with-disabilities to contact us if you are an individual with a disability and require accommodation in the application process.

For California applicants, qualified applicants with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. All of the material job duties described in this posting are job duties for which a criminal history may have a direct, adverse, and negative relationship potentially resulting in the withdrawal of a conditional offer of employment.


Posted on 08-20-2025

Hybrid-Media/Marketing Research Analyst

Advertising, Arts and Media

Account Management

Contract

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