CAREER PORTAL

CRM Email Automation Specialist

 CRM Email Automation Specialist with Large Media client 
Hybrid if local to San Diego, open to remote candidates working PST hours in US 
1 year assignment 
Pay rate to candidates: $31.25 - $40.86/hr w2 

Overview: Under the direction of our Digital Marketing Strategy lead, the CRM Automation Specialist will support different business categories by designing, implementing, and deploying intricate automated customer journeys in Salesforce Marketing Cloud. The CRM Automation Specialist will play a crucial role in enhancing the customer experience across all journey stages and drive business growth.
Tasks and Responsibilities:
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Design, implement and deploy automated email and SMS customer journeys
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Monitor and optimize existing journeys to meet company goals and drive customer experience
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Use scripting to provide dynamic data to communications
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Collaborate closely with data activation teams to drive consistent audience segmentation strategies
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QA and troubleshoot existing customer journeys to ensure they are responsive, device-friendly, trackable, and functional
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Partner with ecommerce engineering team to ensure seamless transactional email customer experience
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Tracking and reporting of all automated CRM journeys
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Support overall operations efficiency by driving process and documentation improvements
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Drive requirements for the implementation and integration of an evolving outstanding marketing automation platform
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Support special projects as assigned
Minimum Requirements:
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4-5 years of experience designing, implementing and deploying dynamic CRM automated journeys – specifically using AMPScript, HTML, CSS, SQL, and JavaScript for automation, dynamic content, customizations, and integrations
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Bachelor’s degree in Computer Science, Information Systems, Marketing, or related field
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Expertise with Salesforce Marketing Cloud is required (Journey Builder, Automation Studio, Email Studio, Data Extensions)
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Strong understanding of customer journey mapping, audience segmentation strategy, and personalization tactics
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Expertise in combining analytics and qualitative data to drive customer journey strategies and understanding of how to translate business goals into an actionable CRM plan
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Troubleshoots and resolves technical issues as they happen
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Proficient in pulling report data from various SFMC applications to be used for further analysis
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Experience working with cross-functional teams
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Experience with C# and Python is a plus
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Experience working with B2B and B2C context is a plus

Estimated Min Rate: $31.25
Estimated Max Rate: $40.86


What’s In It for You?
We welcome you to be a part of the largest and legendary global staffing companies to meet your career aspirations. Yoh’s network of client companies has been employing professionals like you for over 65 years in the U.S., UK and Canada. Join Yoh’s extensive talent community that will provide you with access to Yoh’s vast network of opportunities and gain access to this exclusive opportunity available to you. Benefit eligibility is in accordance with applicable laws and client requirements. Benefits include:

• Medical, Prescription, Dental & Vision Benefits (for employees working 20+ hours per week)
• Health Savings Account (HSA) (for employees working 20+ hours per week)
• Life & Disability Insurance (for employees working 20+ hours per week)
• MetLife Voluntary Benefits
• Employee Assistance Program (EAP)
• 401K Retirement Savings Plan
• Direct Deposit & weekly epayroll
• Referral Bonus Programs
• Certification and training opportunities

Note: Any pay ranges displayed are estimations. Actual pay is determined by an applicant's experience, technical expertise, and other qualifications as listed in the job description. All qualified applicants are welcome to apply.

Yoh, a Day & Zimmermann company, is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

Visit https://www.yoh.com/applicants-with-disabilities to contact us if you are an individual with a disability and require accommodation in the application process.

For California applicants, qualified applicants with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. All of the material job duties described in this posting are job duties for which a criminal history may have a direct, adverse, and negative relationship potentially resulting in the withdrawal of a conditional offer of employment.