Are you passionate about crafting innovative paid media strategies that turn marketing goals into measurable results? We’re seeking a dynamic Paid Media Manager to lead and execute sophisticated multi-channel campaigns that elevate brand presence and generate demand. In this hybrid role, you'll be at the forefront of digital advertising, working across various platforms to deliver impactful B2B and B2C campaigns, all while collaborating with a talented team of marketing professionals. If you're a strategic thinker with hands-on experience in the digital ad space and a knack for optimizing ROI, this is your opportunity to make a difference in a fast-paced environment.
Required Skills:
- 5-7+ years of hands-on experience with digital media buying and campaign management, including Google DV360, Campaign Manager, Meta Ad Manager, and LinkedIn Campaign Manager
- Deep understanding of multi-channel paid media strategies, including social media platforms, programmatic advertising, and web analytics
- Proven ability to develop and execute end-to-end ABM campaigns
- Strong data analysis skills, with experience in KPI dashboards, A/B testing, and performance reporting
- Excellent collaboration and stakeholder presentation skills
- Knowledge of tools such as Tableau, Funnel.io, Looker, and Google Tag Manager
- Ability to manage complex budgets and multiple campaigns with attention to detail
- Experience within the insurance or financial services industries
- Familiarity with large data set management and advanced analytics
- Experience with cross-channel marketing strategies and integrated campaign planning
- Prior mentoring or leadership experience within digital marketing teams
- Bachelor’s degree in Marketing, Business Administration, Communications, or related field
- Additional certifications in digital marketing or advertising modules are a plus
- Relevant experience in a matrix organization environment
- This is a hybrid role requiring onsite presence three days a week at locations including NY, NY; Holmdel, NJ; Bethlehem, PA; Stamford, CT; or Boston, MA
- Candidates must be legally authorized to work in the United States without sponsorship now and in the future
- Pay Rate: Hourly $55.00-$70.00
- 6 months contract W2 - Potential extension
Estimated Min Rate: $55.00
Estimated Max Rate: $70.00
What’s In It for You?
We welcome you to be a part of the largest and legendary global staffing companies to meet your career aspirations. Yoh’s network of client companies has been employing professionals like you for over 65 years in the U.S., UK and Canada. Join Yoh’s extensive talent community that will provide you with access to Yoh’s vast network of opportunities and gain access to this exclusive opportunity available to you. Benefit eligibility is in accordance with applicable laws and client requirements. Benefits include:
- Medical, Prescription, Dental & Vision Benefits (for employees working 20+ hours per week)
- Health Savings Account (HSA) (for employees working 20+ hours per week)
- Life & Disability Insurance (for employees working 20+ hours per week)
- MetLife Voluntary Benefits
- Employee Assistance Program (EAP)
- 401K Retirement Savings Plan
- Direct Deposit & weekly epayroll
- Referral Bonus Programs
- Certification and training opportunities
Note: Any pay ranges displayed are estimations. Actual pay is determined by an applicant's experience, technical expertise, and other qualifications as listed in the job description. All qualified applicants are welcome to apply.
Yoh, a Day & Zimmermann company, is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.
Visit https://www.yoh.com/applicants-with-disabilities to contact us if you are an individual with a disability and require accommodation in the application process.
For California applicants, qualified applicants with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. All of the material job duties described in this posting are job duties for which a criminal history may have a direct, adverse, and negative relationship potentially resulting in the withdrawal of a conditional offer of employment.
It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
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